If you want to be a successful entrepreneur, or small business owner, then you have to learn how to save time. You don’t want time to be your arch nemesis. You need to figure out how to get more done in less time. One of the main ways you can do this is by turning off distractions.
Two of the biggest distractions for entrepreneurs are email and cell phone. Yes, I know those are the tools that you use to get leads and clients, but when you are trying to work on products, or for a specific client, they can be major distractions. The phone rings and you think you need to answer it. The email refreshes and you think you need to look at the new ones. This completely takes your focus away from what you are doing. And, if you’re like me, it’s hard to get your focus back.
Turn Off Your Email
Pick a specific time during your day, maybe a 3 hour block, and turn off your email. You can still let people know that their connection is important to you. You can set up an auto-responder on your email that lets them know you will get back to them. In the auto-responder refer them to your support desk or your assistant during the time you have blocked off. This way you can focus on the task at hand.
Turn Off Your Cell Phone
Do the same thing with your cell phone. Take that same block of time and turn your cell phone off as well. It’s OK for clients or customers to go to your voice mail. I suggest leaving a polite message that directs people to your support desk or to your assistant during that block of time.
By turning off your cell phone and email during the day, for a specific block of time, you are setting parameters for how people should connect with you during that time. You will be amazed at how much focus time you have to get things done.